The Fundamentals Of Real-World Methods For True Religion Jeans Sale

A story of jeans which began in the town of Genoa in Italy grew to become an international rage inside a few decades. The early jeans made in Genoa were exported through sailors of Genoa all through Europe. The French weavers tried to replicate the fabric but without success. However, in due course of time through learning from mistakes, they were able to develop another twill fabric much like jeans. This fabric came to be known as denim or even ?De Nimes? . Surprisingly, jeans found its way to the USA only right at the end of nineteenth century. And soon became probably the most popular wear of all ages. Today, The united states accounts for more than Forty percent of global purchases of jeans, followed by Western Europe, Japan and Korea and the rest of the world.

It was the popularity of jeans in US that went Jeffery Lubell in 2002 in order to redefine the high quality denim market through his true religion jeans. He came from a family of clothing company but he chose to chart his own profession in the textile industry by working in numerous capacities in the fabric industry for 25 years before he came up with the idea of launching his own brand of premium jeans. His focus was on high quality, fit and style. Within the last 11 years that the brand has been in existence, it has lived up to its commitment of excellence in authentic American, superior fitting denims which has set a new trend among the customers of today.

Headquartered in California, true religion jeans has become a pioneer in the market segment associated with premium denim wear. The brand is synonymous with distinctive modern design as well as outstanding fit and styling. The product continues to be engineered not only to be fashionable but durable as well. This offered the brand the unique variation of being the innovator for exceptional lifestyle branding and becoming the worldwide leader for high quality denim and informal sportswear for all ages and sexes. Denim and denim-related sportswear is manufactured and marketed by True Religion Jeans and sold through a diverse network of retail, at wholesale prices, e commerce and licensing channels all over the world. The Company went public in 2003 and entered into a merger arrangement with Tower Brook Capital Partners within 2013, a transaction valued at almost United states dollar 835 million.

One of the reasons for being so expensive apart from fit and quality is that True Religion jeans denims are hand made in All of us which adds to its unique brand value. It has around 900 branded boutiques and niche stores across 50 countries in 6 continents. The flagship store is located in Manhattan Beach, California that was the first retail store of True Religion jeans which opened within 2005. True religion products are available in major department stores like Bloomingdales, Nordstrom and Saks 5th Method among a whole lot of other people. True Religion Jeans have now become the final word in high quality style and style among the users associated with denim and the most widely used brand for the discerning customers who do not give up on cost for making a style statement. The truth that the product is made locally under strict qc instead of some faraway third world country adds to the brand image.